nintendo promo designs

Part of my day to day responsibilities was to help create marketing assets to support Nintendo.com, Play Nintendo and a variety of Nintendo properties.

Types of requests

• Content support for Play Nintendo
• Promo Banners for Nintendo.com
• Campaign Pages for Nintendo.com
• Product Images
• Game Specific Microsite Content Support
• Templates & Optimization Guides

What was Usually Provided

• Keyart Assets (Character Art, Backgrounds)
• Copy

Work Done To Deliver on Requests

• Keyart clean up or editing & compositing (to create seamless backgrounds or fill in gaps)
• Illustration of assets to match Keyart style when needed
• Screenshot capturing when needed
• Document writing and creation for guides when needed

Nintendo Marketing Assets

A collection of marketing assets that I created for the Marketing Team while at Nintendo.

Emails designed specifically for girls, and for boys, promoting the Animal Crossing New Leaf game.

Games page promo banners where I normally had a screenshot or keyart to work with for each game and composited things together for assets featuring multiple games, or worked to blend assets towards a solid background to create the illusion of seamless images.

Valentine's Day cards that were created so they could be downloaded and printed from the site. In most of these assets I illustrated backgrounds and chose fonts to match the feel of the franchise featured.

Specification documents

While at Nintendo I wrote a lot of specification documents to help set guidelines for our promo designs.

Each promo banner on the site had a template and set of guidelines. I was asked to create this document on Confluence for easy access.

Each promo banner on the site had a Since I did a lot of work with optimization while designing flash banners, I was asked to write an article on Confluence about image assets and optimization. The entire article is available here as a pdf copy of the page as it had appeared on the company Confluence site.and set of guidelines. I was asked to create this document on Confluence for easy access.